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It looks like an art gallery, and it was created by João Vilela and Tiago Rodrigues, passionate about architecture and interior design, with the goal of creating environments with soul, capable of reflecting personality and telling its story.

Located in LxFactory, Pura Cal is more than just a store - in fact, it not only looks like an art gallery, it is one. The venue, which leaves its visitors captivated, is a combination of a store, an atelier and a gallery, where unique projects with their own personality emerge. The eclectic style, which combines antique and contemporary design pieces, leaves no one indifferent and its mission is to enhance comfort and well-being.

If you are thinking of giving your home a new life, Pura Cal is the place you will want to visit! The brands displayed here are carefully chosen, and they’re all special: they produce pieces with soul, with history; pieces that tell a story of the past and represent the future. And, of course, this is where you will find Pura Cal's signature pieces.

Let yourself be enchanted by the Zuvi Zeva Zivi ceramic collection and the All Senses pillow collection, both full of good energy, colors, and special details. Curious? We guarantee that you will have plenty of suggestions to create an original venue tailored to your needs.

During your visit, take some time to get to know and appreciate the national talent. In this exhibition area, which changes throughout the year, you will find pieces by Portuguese artists and novelties - a selection of handmade items that perfectly reflect everything the brand wants to convey.

Cool Tip: After a visit to Pura Cal, there is nothing like recharging your energy. Visit The Therapist and delight yourself with the delicious options that make up the menu.